At ShieldHub, our mission is clear: to establish a secure, compliant digital advertising marketplace that prioritizes user safety, protects advertisers’ data, and caters specifically to regulated industries.
Our journey began at ICEVOX 2022, where discussions illuminated the urgent need to address the challenges of a cookie-less future and prioritize 1st party data targeting. Recognizing the discrepancy between the iGaming sector and traditional digital advertising practices, we embarked on a mission to bridge this gap.
Operating from vibrant hubs in London, Malta, and Paris, ShieldHub harnesses innovation to tackle industry-wide concerns, such as the transition to a cookie-less future. Contrary to initial apprehensions, this shift spurred us to expedite the development of alternative solutions utilizing 1st party data, revolutionizing marketing targeting capabilities. On September 6th, 2023, ShieldHub was born, with a firm commitment to user protection, especially within regulated industries like iGaming.
Our partnerships with regulatory bodies in Brazil and Greece, alongside operations in Malta and Paris, underscore our dedication to upholding industry standards and fostering responsible advertising practices. ShieldHub’s standout feature lies in our GDPR-compliant privacy integration capability, utilizing PII encryption to restrict specific individuals from receiving ads while ensuring data privacy and security. Whether it’s in iGaming, pharmaceuticals, banking, or alcoholic beverages, our adaptable solutions prioritize consumer safety while enhancing efficiency and precise audience targeting.
With over 1 billion impressions daily worldwide, ShieldHub continues to lead the charge in promoting ethical advertising practices. Our collaboration with AI solutions to identify gamers at risk further emphasizes our commitment to responsible gaming. Active engagement in industry discussions, from ICEVOX 2024 to Next.io Valletta, demonstrates our ongoing efforts to shape the future of advertising and digital safety. Read the full article here to discover how ShieldHub’s pioneering efforts are paving the way for a safer, more ethical digital ecosystem.
