ICE 2024 was an exciting week for our on-site team from ShieldHub

Moreover, it was a fantastic opportunity for us to reconnect with numerous partners and friends within the iGaming and media industries. Engaging discussions, fruitful collaborations, and the exchange of innovative ideas characterized our interactions. We delved into synergies between responsible gaming, media advertising, and AdTech, exploring how our combined efforts could contribute to a more transparent and ethical gaming environment.

The event provided a platform for us to strengthen existing relationships and forge new alliances, solidifying our presence in both the iGaming and media landscapes. We were thrilled to foster meaningful connections and lay the groundwork for exciting future endeavors that will shape the future of our industries, with a strong emphasis on promoting responsible gaming practices.

Tuesday 6th February, Eddie Boyle, Founder – ShieldHub joined the panel “Advertising responsibly in a complex industry where responsible gaming is considered the ultimate panacea” alongside Alexander Martin, CEO – SKS 365 and Stephen Aupy, Business Development Manager – Mindway AI.

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