ShieldHub empowers gambling operators, platforms, and publishers to achieve a fully operational Single Customer View (SCV) a 360° understanding of individual consumers through privacy-first identity infrastructure and Unified ID frameworks.
ShieldHub unifies siloed consumer data spanning CRM systems, CDPs, gameplay, and digital interactions into a single, actionable ID.
Using encrypted identifiers and privacy-compliant matching via data cleanrooms, ShieldHub connects anonymised signals across systems to form unified customer views safely and compliantly.
This enables operators to:
Many regulators worldwide now expect operators to demonstrate the ability to manage customer interactions responsibly; often through frameworks resembling a Single Customer View (SCV).
ShieldHub meets these expectations and goes further. It transforms regulatory compliance into a scalable, privacy-first strategy for intelligent engagement and safer marketing execution.
ShieldHub is uniquely engineered to meet the needs of high-compliance sectors like gambling. Whether you operate a betting platform, affiliate site, or advertising network, our infrastructure helps you meet obligations and protect consumers at scale.
Supports self-exclusion enforcement
Enables proactive harm reduction measures
Aligns with GDPR and ICO expectations
Operates with cleanroom-based data security
ShieldHub integrates with media supply paths, publishers, and platforms to extend SCV decisioning into real-time activation across:
Whether you need to show a safer message or no message at all, ShieldHub ensures compliance and consistency across every screen.
ShieldHub transforms the Single Consumer View from a regulatory mandate into a strategic asset. By building on trusted identity infrastructure and real-time decisioning, gambling operators can confidently engage consumers, reduce harm, and maintain compliance; all while increasing marketing efficiency.
Safer outcomes. Smarter targeting. One consumer view